Wella Color Charm Permanent Liquid Haircolor - 12A Frosty Ash 1.4 oz

Wella Color Charm Permanent Liquid Haircolor delivers professional-quality color in a convenient 1.4 oz bottle. The 12A Frosty Ash shade offers a cool-toned blonde with subtle gray undertones, perfect for creating an icy or silvery blonde look. This permanent formula provides long-lasting color that resists fading, with rich pigments that blend seamlessly for even coverage. Ideal for touch-ups or full applications, it works on pre-lightened or naturally light hair. The liquid formula ensures smooth, consistent application for salon-like results at home.